But if you want to get most of our life, you need to get to the heart of the matter and cut the crap out of your life so you can focus on what’s actually important. Here are 20 brutal truths about life few people want to admit but they’ll make you a much better
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I was having a chat with one of my agents today and we were speaking about seller motivation in the context of our earlier sales meeting and how it can best be determined. Besides the topic of marketing, of course, most agents spend too much time discussing PRICE with a seller when listing, instead of
The secret formula to write great ads “AIDA” stands for: Attention – Grabbing the reader’s attention to make sure they continue to read-on. Interest – Making sure they’re interested in what you have to offer. Desire – Creating an unquenchable desire to make an appointment with you. Action – Making your reader accomplish your desired
UP YOUR GAME! When did you last do some area research? When planning your marketing you have to ask yourself two critical questions; (1) Geographically where do the buyers for my area come from? (2) As far as Marketing Activity is concerned what is the best way for me to reach buyers looking in
Developing a “$harp-$hooting” Real Estate $trategy Successful agents know that when things get quiet as they will do every now and then, they need to always GBTB – Get back to basics! Although selling real estate is not easy it is deceptively simple. We all know as salespeople that there are few professional problems in
Many real estate agents suffer from the idea that door-knocking, cold-calling, direct mail, geographic farming and print & online advertising are the only ways to create enough market awareness to prosper as an estate agent. BUT NOTHING COULD BE FURTHER FROM THE TRUTH And if you’re an estate agent who wants to generate more high-quality
“There are slightly better tools … but at ten or twenty times the price. This is easy and fun” – Andre de Villiers Imagine if you KNEW who your ideal customer was, what they were searching for, what problems they had (that you could solve) Where they hung out And the best possible way to
BY CHRISTINA ETHRIDGE Real estate agents generally have no idea how to actually generate leads on Facebook. They focus on getting likes on their page. They focus on the shot gun approach … someone else is “boosting their posts” so that’s what they do. Someone else is running a page ad targeted towards a specific suburb,
